ARTBOOK | Distributed Art Publishers is the largest American distributor of international art books from hundreds of the world's most respected publishers and cultural institutions, including New York's MoMA; Walker Art Center; Vitra; Lars Müller; Spector Books; Standards Manual; plus more.
From 2015 to 2017, I worked in sales, marketing and operations at the company. During this time, I was also the sole in-house designer. Designing for a distributor presented a unique challenge. While we had the opportunity to work with and with inspiration from beloved artists, we were still tasked with developing our own consumer brand. I established the brand guidelines and designed for daily needs.
Branding // I paired a simple logomark with typefaces Archer and Univers across all branded materials.
Wayfinding // Vinyl Type on entrance of ARTBOOK @ Hauser, Wirth & Schimmel in the Arts District, LA
PR Graphic for the ARTBOOK LA opening
A few of my favorite MailChimp campaigns below: